The Ecological Footprint is today’s best measurement to compare human use of resources with what the Earth’s ecologic system can renew. We work with the data of Footprint Network to measure the impact of our products on the environment.
We envision a future where all can thrive within the means of our Earth, which we aim for by reducing ecological overshoot.
Depending on our lifestyle, we generate an ecological footprint. This can be achieved if we unite forces to bring the footprint down to a maximum of 1 Earth. Below are a few examples of how wasteful some lifestyles generally are.